Vision Group Network, VGN


The Vision Group Network (VGN) brings together, in virtual group meetings, great minds and leaders from all parts of the retail and foodservice industries to create a knowledge base consisting of experience and innovative ideas. The mixture of perspectives, real world experiences, and collaboration during VGN meetings provides valuable insights and actionable programs that allow its members to maximize their business opportunities.

VGN’s mission is to be an open information resource that is available to all retailers, suppliers and affiliates under the premise that “a rising tide raises all boats” – if it helps the industry, it will help you and your organization.

Today’s retail landscape provides an abundance of opportunities and challenges that will affect your business. Trends, competitors, legislation, disruptors, and new technologies all lie in wait. For retailers and suppliers, your company’s success is based upon seeing what is in front of you, around the corner, or over the horizon.

Think of us as the GPS for your business – helping you envision how to get from where you are to where you want to go.

About Vision Group Network

Founders Myra Kressner, Eva Strasburger, and Roy Strasburger created the original The Vision Group (TVG) in 2020 to anticipate industry disruptions and share strategies with members.  TVG was modeled on StrasGlobal’s experience providing their COVID-19 Response Plan for the c-store industry.

The Vision Group Network information sharing model is disrupting the traditional way experiences of leading businesses are shared with the wider community.

The Vision Group Network (VGN) brings together, in quarterly virtual Vision Group meetings, leaders from the retail, foodservice, and fuel/energy/mobility industries, the supplier community, and subject matter experts to create a knowledge base of experience and innovative ideas.  The invited members question the experts, debate all sides of the issue, relate experiences, and brainstorm solutions in a virtual format that has all of the dynamics of a face-to-face meeting.

In addition to invited retail members, a limited number of suppliers are invited to participate as Ally Supporters. For sponsorship opportunities contact:  Myra Kressner, VGN Co-Founder,

Convenience Leaders Vision Group (CLVG) was formed Q4 2022. Convenience Technology Vision Group (CTVG) was formed Q1 2023.

 Electric Vehicles Vision Group (evVG) and GenZ Vision Group (GZVG) are in development to begin 2024. 

The mission of VGN, and its committed members from large, mid-size and small retail companies, and a limited number of invited supplier sponsors, is to share knowledge and innovation, following the premise that “a rising tide lifts all boats”.


Perspectives from Vision Group meetings are available to everyone through a series of free Vision Reports, intended to help all retailers, suppliers and industry affiliates, regardless of size, understand current challenges, solutions and opportunities.

Ideas and perspectives from Vision Group meetings will be available to everyone through a series of Vision Reports, intended to help retailers, suppliers and industry affiliates understand current challenges, solutions, and opportunities, regardless of the size of their business.

The Vision Report allows you to read, and contemplate, what is said in a Vision Group meeting.  The objective is to not only let you see what was discussed, but to experience the nuances of the conversation and observe how the opinions and ideas emerge.  It is a way for many thousands of retailers and many hundreds of suppliers to have a seat at the table.

Each Vision Report is comprised of two parts:

Views provides an overview of the conversation during each group’s virtual meeting, with additional research for extra context — something that cannot be done in real time.  It provides a “quick hit” of ideas and discussion points that shows what is on the mind of today’s leaders.

In the Room provides you with the entire meeting dialogue so that you can be “in the room” with the group, rather than  reading sound bites.  Each conversation is presented in full.  You can either dive fully into the discussion or use the included topic keys to just focus on the issues that interest you.

We highly recommend that you read both components.

Complete the form (at right) to sign up to automatically receive Vision Reports. Click here to download current Vision Reports.

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To learn more about the Vision Group Network, contact:

Myra Kressner

Eva Strasburger

Roy Strasburger

Vision Group Network

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