With over 40 years knowledge and experience cultivated by strong relationships, Myra Kressner brings value to the marketplace by developing and facilitating strategic engagement for suppliers and retailers in the consumable retail industries.
Myra Kressner co-founded Retail Insights, the food retail industry’s first b-b video publishing company in 1983, which was sold to Progressive Grocer in 1987.
Additionally, from 1984-1994 Myra led account management for The Retail Marketing Group, a niche trade advertising agency, whose accounts included Fortune 500 food companies.
In 1994, Myra co-founded CSP Information Group and helped guide CSP’s innovation with CSP Magazine, CSP Daily News, CSP Independent, CSP CyberConferences, SOI Summit, Retail Leader of the Year, CSPedia industry database, Convenience Retailing University, Outlook Leadership Conference, FARE Conference and CSP’s Edu-Networking series.
In June 2012 CSP Business Media sold to today’s Winsight Media, where Myra continued to lead Winsight’s Conference Division sales and marketing initiatives until November 2015.
Myra founded Kressner Strategy Group in April 2016, bringing her expertise, deep relationships and thought-leadership to strategic and tactical planning in food retail industries.
Myra is a SUNY New Paltz Foundation Board member, Chairwoman Foundation Development Committee and has been a frequent speaker at SUNY New Paltz Women’s Leadership Summit. In 2018 Myra created the Kressner Family Autism Spectrum Program Fund and Endowment. Myra is also Advertising and Marketing Director of non-profit Theatre by the Bay NY. Myra is the recipient of 2021 Top Women in Convenience and 2021 SUNY New Paltz Heritage awards.
The Context: A native New Yorker, Myra’s young adulthood revolved around ballet and theatre arts. After graduating from SUNY New Paltz with a BS English/Education degree Cum Laude, Myra discovered b-to-b publishing and journalism and has dedicated 40 years to continuously learning about food retailing. When not traveling to as many exotic places in the world as she can, Myra loves her time with her daughter in New York City and the wealth of culture and natural beauty in Stockbridge, western Massachusetts.
Born in Tanzania, brought up in Vanuatu, Hong Kong and the Caribbean and educated in England, Eva Strasburger, brings an international perspective to everything she does. After graduating from Cambridge University, and a stint at Chase Manhattan Bank in London, she co-founded a publishing company with Roy Strasburger in Southern England before moving to the States in 1988. For fifteen years, she served as VP of International Client Relationships for Strasburger Enterprises, where she helped manage their convenience retailing clients in over thirty countries.
Eva is currently President of StrasGlobal. StrasGlobal had its own retail outlets until June 2022 and, for the last thirty years, has provided operational and infrastructure support and management consulting to retail operators. Eva is also CEO of Compliance Safe, a SaaS product that manages business-critical documents, and alerts retailers when permits should be renewed. Compliance Safe won CSP’s Retailer Choice Best New Technology Product in 2020.
Eva is co-founder of the Vision Group Network – where industry leaders meet to discuss current and future issues and share their perspective with the rest of the industry.
In 2020, Eva spearheaded the StrasGlobal COVID Task Force Team and the development of the COVID-19 Response Plan. Shared with retailers, the plan was featured by NACS, Convenience Store News, CSP and numerous state associations. Eva then headed up Resources for Retailers, a new initiative that provides information, support and, most importantly actionable plans for small retailers.
Eva is a member of the National Association of Convenience Stores (NACS), and the New York Association of Convenience Stores (NYACS), and a past member of the Society of Independent Gasoline Marketers of America (SIGMA) and the Consumer Goods Forum (formerly CIES).
Convenience Store News named Eva as a senior-level leader in their 2021 Top Women in Convenience Awards.
Eva, is an Officer on the Board of Directors of the Caius Foundation of Gonville and Caius College, Cambridge University, an Officer of the Priory in the USA of The Order of St John and Vice-President of The American Friends of St George’s and Descendants of the Knights of the Garter. She is based in Austin, Texas with her husband, Roy, and they have four daughters: Selina, Chantal, Lorelei and Danielle. Along with other charitable endeavors, Eva and Roy focus on supporting global cultural and heritage projects.
The context: A unique Anglo-Goan background and perspective from a bygone era; a love of the exotic in design and beauty; a connoisseur of boutique hotels and travel itineraries; an aficionado of late-night dinner debates; a passion for collecting artifacts and their stories; a collector, connector, and disseminator of information; an initiator of creative experiences and an enthusiastic participator in any cultural ventures.
Roy Strasburger is an expert in convenience retailing and a thought leader in the retail industry. He is a frequent columnist, conference presenter, and webinar and podcast participant.
Roy is a fourth-generation retailer and is currently CEO of StrasGlobal, a retail support and consulting company based in Austin, Texas, USA. In this capacity, he oversees StrasGlobal’s retail, tech, and consulting businesses. He also serves as President for Compliance Safe – a business document management software solution that won the CSP Retailer Choice Best New Technology Product in 2020.
Roy attended Baylor University graduating with degrees in Marketing and Computer Information Systems. He obtained his JD degree from Baylor University Law School in 1984 and joined a British law firm based in the Caribbean.
After moving to England, where he started a publication company, Roy returned to the US to join Strasburger Enterprises, Inc. (SEI) as General Counsel. He later became President of SEI’s fuel division then, in 1994, he was named President of the International Division. From 2009 Roy ran SEI’s US and international convenience retailing businesses as well as heading up Cambridge-Myers, its consulting division. During his time with SEI, Roy was responsible for the development and/or operation of over 6,000 retail sites in 33 countries through the licensing of its systems and management agreements.
In 2012 Roy bought SEI’s retail business and continues to provide retail related services to multinational oil companies, financial institutions, investors, and independent operators under the StrasGlobal banner.
Roy is a co-founder of the Vision Group Network, where top level executives discuss current and future issues and share their perspective with the rest of the industry, and a co-founder of Resources for Retailers (RfR), an initiative that provides information, support and, most importantly, actionable plans for small retailers.
Roy is a member of the National Association of Convenience Stores (NACS) where he served as Vice-Chairman on its Executive Board and Board of Directors and was a founding member of the NACS International Board. Roy is also a member of the New York Association of Convenience Stores (NYACS), and a past member of the Society of Independent Gasoline Marketers of America (SIGMA) where he participated on the Legislative Committee, the Turnaround Management Association (TMA), and the Tribal Convenience Store Association (TCSA). He has also been a member of The Coca-Cola Research Council, the Consumer Goods Forum (formerly CIES), and the National Association of Real Estate Investment Trusts (NAREIT).
Roy is the recipient of Convenience Store News inaugural 2021 Special Service award.
Roy is an Officer in the Priory in the USA of The Order of St John and is a member of The American Friends of St George and Descendants of the Knights of the Garter. Roy and Eva are based in Austin, Texas and they have four daughters, Selina, Chantal, Lorelei and Danielle. Along with other charitable endeavors, Roy and Eva focus on supporting global cultural and heritage projects.
The context: Dreaming of new ventures, exploring foreign markets, early mornings watching cities come alive, G&Ts at Bali sunsets, reading The Economist, long road trips with rock’n roll on the radio, or Texas two-stepping with his four daughters. Enjoying the moment.
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